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Live and On-Demand Webinars by Design Leaders

Learn from Global Design Leaders

Get advice and insights from design masters through our webinar series.

How to Use User Research to Design the Best Products and Services

Photo of Susan Weinschenk
Susan Weinschenk, Chief Behavioral Scientist and CEO, The Team W, Inc.
Photo of Guthrie Weinschenk
Guthrie Weinschenk, COO, The Team W, Inc.

User research has become exceedingly popular over recent years. Companies big and small, established and start-up, are now conducting their own user research. But why is this happening now and how does research improve products and services?

In this Master Class, experts in behavioral science, Susan and Guthrie Weinschenk, will demonstrate how user research can be used to create the best products and services.

You’ll learn:

  • The myths and realities about user research.
  • The different types of user research and when to use each.
  • How to leverage user research to improve the design of products and services.
  • Who should be doing user research.
  • What organizations need user research the most.

This Master Class is for anyone who is interested in user research and want to enhance their research skills.

Even if you can't attend the webinar live, register to get access to a recording that you can watch anytime afterwards!

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Webinar starts in

04:00 PM (UTC +00:00)

Evaluating Your UX Maturity: Limits and Opportunities

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Frank Spillers, CEO at Experience Dynamics

How do you evaluate your organization’s UX maturity? Does it even matter where your organization is on the maturity ladder?

Building a UX team, or joining a new team, whether as a UX Designer, Researcher, or Service Designer, can be enriching or full of obstacles depending on whether your organization lets you practice your craft.

UX maturity is a marker of progress or health, but what does it mean, and how can you use it to evolve your organization or team capabilities?

In this Master Class webinar, Frank Spillers will give you practical tips for using maturity models realistically while moving on to more critical tasks of UX organizational growth.

You’ll learn:

  • How to create an accurate UX maturity audit.
  • How to assess the maturity of your organization realistically and what to do about it.
  • How to move up the maturity ladder by avoiding common traps.
  • An updated approach to UX maturity that will change how you see UX maturity.
  • How to build a UX roadmap and engage Product Managers.
  • How to quickly grow UX maturity using the latest process hacks and techniques for UX, Service Design, Inclusive Design.

No matter where you are in the UX maturity model, learning how to make an impact within your organization is a crucial task for UX and Service Designers. When you realize the limits and opportunities the UX maturity model provides, it can be easier to use as a tool in UX management or working with a new team.

Even if you can’t attend the webinar live, register to get access to a recording that you can watch anytime afterwards!

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Webinar starts in

04:00 PM (UTC +00:00)

User Journey Mapping for Better UX

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Kelly Jura, Vice-President, Brand & User Experience UX at Screencast-O-Matic | ScreenPal

Uncover actionable insights using an empathetic mindset and a user journey mapping framework. Iterate and optimize user experience by highlighting key touchpoints and uncovering product or communication gaps.

In this Master Class, Kelly Jura, renaissance woman and UX design pioneer, will illustrate why user journey mapping can be one of the best exercises you’ll ever conduct.

You’ll learn:

  • What a user journey map is.
  • Why user journey mapping is critical for the user experience.
  • Why user journey mapping is important for your team to help uncover strategic oversights, gaps, and opportunities.
  • Who should be involved in the discussion.
  • How you can gain perspective from other business teams and set aside assumptions.
  • How often should you employ the user journey mapping exercise.
  • Why journey mapping only works if everyone is committed to collaboration.
  • How to validate member journey maps.

This Master Class is for anyone who is interested in better understanding how to visually represent the way users experience products or services and improve the experience for end users.

Even if you can't attend the webinar live, register to get access to a recording that you can watch anytime afterwards.

Learn more
Webinar starts in

04:00 PM (UTC +00:00)

Get A Certificate of Participation

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You’ll get a certificate after every Master Class Webinar you attend. Use your Master Class Certificate to showcase that you got advice and insights from design masters through our webinar series.

Prove to managers and clients that you're committed to continuously upskilling yourself.

On-Demand Master Classes

Watch our Master Class webinar series on demand.

Frequently Asked Questions

Why aren’t the Master Class webinars free of cost for members?

While the Master Class webinars aren’t free, they are open to both members and non-members of Interaction Design Foundation. While non-members pay $50 per webinar, members pay only $5. We charge this nominal fee to cover a few costs associated with producing the webinars, including:

  • The cost of using Zoom as our webinar partner. Zoom is one of the most reliable webinar hosting platforms, but it’s also one of the most expensive. We chose quality over affordability to bring you a better viewing experience, and the nominal fee we charge helps us cover these costs, without making the webinars expensive.

  • Along with the cost of Zoom, we also cover webinar costs associated with servers, payment gateways and code maintenance. In fact, 40 cents off every dollar in a transaction goes towards just the payment gateway alone!

Charging this small fee goes a long way in helping us cover these costs and enables us to continue to bring you high-quality content with the best experts.

Will the Master Class webinar be recorded?
Absolutely! Every Master Class webinar is recorded by default, and if you register, you will automatically receive the link to the recording a few hours after the broadcast ends.
What happens if I can't attend a Master Class webinar live?
No problem at all—as long as you make sure to register for it, you’ll receive a recording link a few hours after the broadcast ends. This way, you can catch up on everything that happens in the live session. But, do be sure to register, as the recording is only sent to registered attendees!
I’m a member, but when I try to register for the Master Class webinar, I’m being charged the non-member price. How can I get the discounted price for members?
Please double-check the email address you are using to register for the webinar. You must be logged into your IxDF account in order to avail the special member price.

If you use another email address, our system will not recognize you as a member. As long as you’re using the correct email address as a member, you will receive the special member price.
I just signed up for a Master Class webinar—what's next?
Once you register, you’ll receive an email from Zoom, our webinar partner. This email contains the link you’ll need to join the Master Class webinar during the broadcast.

This email is sent from noreply@zoom.us so if you can’t locate it in your inbox, please check your Spam folder. If you still cannot locate this email, please reach out to mads.soegaard@interaction-design.org and we'll help you out!
I signed up for a Master Class webinar which aired recently, but I cannot find the recording in my email inbox. What can I do?
The email with the recording is sent automatically to all registrants. However, because it contains links, it might get blocked by your spam filters.

In case you have not received it, please search your Spam for an email from mads.soegaard@interaction-design.org received on the date of the webinar in question. If you still cannot locate it, please send an email to this very same email address and we will help you!
I missed registering for some of the Master Class webinars hosted in previous months. How can I get access to them now?
Some of our past Master Classes are available on-demand at https://www.interaction-design.org/master-classes We’re constantly working to make recent Master Classes available on demand, so you can keep checking this page for new additions!
I’m a member, but I cannot see all the Master Classes I purchased on my profile. How can I find the ones that are missing?
Many of the past Master Classes have been edited and uploaded to our platform so that our members can view them conveniently in one place.

After each Master Class broadcast, our video editors painstakingly edit, improve and enhance the quality of these recordings to give you a better experience—but this process takes time, and that’s why there’s sometimes a delay in making them available within your profile.

Until recent Master Class recordings appear in your profile, you can always playback any of the Master Classes you’ve purchased using the Zoom recording links you received after the broadcast. Can’t find these recording links? Then please email mads.soegaard@interaction-design.org for assistance.